About Power Generation Nation

In 2015, when we started Online Marketing Standard, we knew there was a lapse in digital marketing coverage for electricians and generator dealers. The vision behind Power Generation Nation was clear from the outset: Co-founders Sean and Jay Bolton brought their extensive experience in Enterprise-level digital marketing spanning several decades and shifted their focus to the B2C sector. The goal was straightforward yet ambitious: to offer generator dealers and electricians access to high-quality digital marketing services at a cost that wouldn’t break the bank.

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What started as a small directory for local generator dealers to be found morphed into a powerhouse marketing agency for generator installers, helping them become a #1-ranking machine in their market. Enter Power Generation Nation. Since late 2024, we’ve helped countless generator dealers and electricians make thousands in revenue.

With our vast experience managing countless generator dealerships and electricians at our sister agency, we wanted to offer exclusivity within the marketspace. PGN crafts strategies that attract high-quality leads relevant to your client’s needs. Our approach is not just about increasing traffic; it’s about driving targeted, interested potential customers and maximizing conversion opportunities.

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Whether navigating the complexities of SEOcrafting a targeted PPC campaign, or engaging audiences through social media, Power Generation Nation has proven that world-class marketing solutions don’t have to be exclusive to the world’s largest brands.

A key figure in PGN’s success story is Seth Skversky, the Director of Operations. With over a decade of SEO experience, Seth is a pivotal part of the PGN team. His approach to SEO is not just about improving search engine rankings; it’s about understanding your business, market, and customers to create a tailored strategy that delivers results.

Seth considers himself the “Liaison-In-Chief” at PGN, a role that underscores his commitment to elevating businesses’ online presence by working for and partnering with YOU.

The Power Generation Nation Team

Sean Bolton
Co-Founder & Executive
Seth Skversky
Director of Operations
Jay Bolton, Director of SMM
Jay Bolton
Director of Social Media Marketing
Michael
Michael Maling
Social Media Specialist
Laura Yelnicker
Laura Yelnicker
Director of Paid Media
Cody Vance
Website Design & Development
Cassandra Holtz, SEO Marketing Specialist
Cassandra Holtz
SEO Marketing & Social Media Specialist
Sherry Schofield, finance & bookkeeping headshot
Sherry Schofield
Finance & Bookkeeping